NFT Discounts on Shopify Go Stellar with The Blue Marble App

The Blue Marble, a leading Web3 and NFT solutions provider, announces the launch of their new Shopify App that enables

How to Increase Brand Customer Loyalty with NFTs

‘Customer loyalty’ is not just a buzzy brand phrase better relegated to board presentations. Driving customer loyalty is a big

Digital Collectibles Aren’t Just for Art: Busting Common Myths

With every discussion about NFTs comes a debate. But there are some common myths and misconceptions that feature heavily in

6 Simple Steps to Creating a Loyalty Program on Shopify

Shopify has rapidly become one of the most popular e-commerce platforms for businesses across the globe. With its user-friendly interface

How Brands are Using NFTs as a Marketing Tool

We recently launched an app on Shopify that provides an easy way for you to interact with your customers. But

NFTs and Shopify – reinforcing customer loyalty

Shoppers are tired. How do we wake them up? Cynicism. Complacency. Skepticism. Burnout. Boredom. Malaise. These are the modern maladies

Powering brand loyalty with a web3 strategy

With consumers facing a myriad of options with everything from their daily cup of coffee to what pair of shoes

A 101 Class in Web 3.0: The basics (and barriers) of blockchain broken down

In this blog post we dig into some the fundamentals of Web 3.0 and where it may, or may not,

How NFTs can bolster brand marketing

Revolutionising how you interact with your consumers   The evolution of the brand The nature of branding has undergone a