How to Increase Brand Customer Loyalty with NFTs

‘Customer loyalty’ is not just a buzzy brand phrase better relegated to board presentations. Driving customer loyalty is a big

6 Simple Steps to Creating a Loyalty Program on Shopify

Shopify has rapidly become one of the most popular e-commerce platforms for businesses across the globe. With its user-friendly interface

Employment in the Web3 world – chatting with Guy Allison

Guy Allison is the founder of Blockchain Careers, a recruitment agency focused on the Web3 sector, connecting the blockchain and

How Brands are Using NFTs as a Marketing Tool

We recently launched an app on Shopify that provides an easy way for you to interact with your customers. But

Ipshita Kumar – Web3 and the Future of Brand Marketing

A south asian entrepreneur, Ipshita Kumar is Hype Partners’ VP of Brand Innovations, a leader within the industry, helping bring

NFTs and Shopify – reinforcing customer loyalty

Shoppers are tired. How do we wake them up? Cynicism. Complacency. Skepticism. Burnout. Boredom. Malaise. These are the modern maladies

Powering brand loyalty with a web3 strategy

With consumers facing a myriad of options with everything from their daily cup of coffee to what pair of shoes

How NFTs can bolster brand marketing

Revolutionising how you interact with your consumers   The evolution of the brand The nature of branding has undergone a