Digital Collectibles Aren't Just for Art: Busting Common Myths
With every discussion about NFTs comes a debate. But there are some common myths and misconceptions that feature heavily …
How Brands are Using NFTs as a Marketing Tool
We recently launched an app on Shopify that provides an easy way for you to interact with your customers. But what does …
Powering brand loyalty with a web3 strategy
With consumers facing a myriad of options with everything from their daily cup of coffee to what pair of shoes to buy or …
A 101 Class in Web 3.0: The basics (and barriers) of blockchain broken down
In this blog post we dig into some the fundamentals of Web 3.0 and where it may, or may not, be of use to you business. …
How NFTs can bolster brand marketing
Revolutionising how you interact with your consumers The evolution of the brand The nature of branding has undergone a s …